Manager Product Research & GTM, Program Adoption

Description:
Work Timings - Monday to Friday;
Timings- 1 Noon to 10 PM (Day Shift)
We're looking for exceptional talent to join Amazon's Product Acceleration Team (PAT), a specialized unit that sits at the intersection of product development, seller experience, and Seller research. PAT plays a crucial role in fast-tracking product improvements through direct seller engagement, rapid research execution, and actionable insights generation.

We’re looking for an enthusiastic user experience researcher to explore the world of building amazon products and generate insights that connect product experiences to business needs. Your focus will cover all aspects of customer research, from learning more about our customers types to uncovering problems that need to be solved to usability testing new designs. You will work closely with business stakeholders to understand the decisions that need to be made and then conduct research projects to gather the correct data to help make those decisions.

Key job responsibilities
Key job responsibilities
• Plan and execute quantitative and qualitative research studies to shape Product roadmap. That may include large-scale surveys, usability testing, or conducting interviews. Select the right methodology, while demonstrating good judgement in making trade-offs between speed and rigor.
• Understand business needs and develop a product marketing strategy and roadmap in partnership with business and product stakeholders.
• Deliver findings that will directly address the business need, create actionable recommendations, and work with stakeholders to shape product roadmaps based on data.
• Generate insights from business analytics, as well as customer feedback. Synthesize and triangulate data from various sources to deliver insights to the business. Know when enough data has been collected to answer the question.
• Generate ideas on new or more efficient ways to drive product marketing at scale
• Partner closely with product and business teams on the full product lifecycle (customer research, ideation, proposal, launch and post-launch analysis). Develop relationships and processes to connect decision-makers to customer needs.
• Lead an extended team of Research Managers and Marketing managers to meet overall goals
• Develop weekly metrics to track critical inputs and outputs and report out in weekly business reviews

About the team
Seller Enablement Growth (SEG) specializes in driving seller adoption of new features and programs across Amazon's marketplace, working closely with product teams to gather Voice of Seller feedback, accelerate feature launches, and ensure seller success through strategic engagement and educational initiatives.

Basic Qualifications:
• 5+ years of professional non-internship marketing experience
• Experience managing teams
• Experience building, executing and scaling cross-functional email and push marketing campaigns (including automated flows) from concept to completion
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
• Experience building, executing and scaling cross-functional marketing programs
• Experience working with multiple stakeholders at various levels and in different locales to drive alignment

Preferred Qualifications:
• Experience using data and metrics to measure impact and determine improvements
• Experience with CRM tools and systems that can be leveraged to drive customer engagement - including but not limited to Adobe, Salesforce, Unica, Marketo, Exact Target, Braze, etc.
• Experience building, executing and scaling digital programmatic campaigns from concept to completion

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit https://amazon.jobs/content/en/how-we-hire/accommodations for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.