Deputy Manager - Banking Alliances & Partnerships
MakeMyTrip
MakeMyTrip
Role:
Banking Alliances &
Partnerships
Designation:
Deputy
Manager/Manager
Location
: Gurugram
Reporting Manager:
Director,
Alliances & Partnerships
About the Function:
The Marketing function at
MakeMyTrip is responsible for driving demand, strengthening brand equity, and
building long-term customer relationships across all lines of business. The
function brings together brand, performance, partnerships, and product
marketing to ensure every customer interaction with MakeMyTrip is consistent,
compelling, and conversion-led across channels and customer journeys.
Within the Marketing function, the
Banking Alliances & Partnerships Team forges high impact relationships with
banks, networks, other financial services players and cross functional brands.
Some of the key focus areas are driving repeat purchase at a reduced cost via
co-funded marketing offers, driving incremental bookings by leveraging
partner's user base though affiliate integrations, driving loyalty via
co-branded product portfolio and identifying opportunities for partner
investments on Go-MMT to reduce the overall cost of business for the
organization.
About the Role:
As
a Deputy Manager/Manager in MMT’s Banking Alliances & Partnerships team,
you will help build strategic partnerships that strengthen customer value
propositions and drive business growth. This role sits within the Marketing
function and focuses on developing collaborations with banks, payment networks,
financial-services institutions, and relevant brand partners.
You
will identify and cultivate new partnership opportunities, manage and deepen
existing relationships, and work closely with internal teams and external
stakeholders to deliver high-impact campaigns and repeat business. The ideal
candidate combines strong relationship-management skills with commercial acumen
and a bias for execution.
What will you be doing:
Identify innovative areas of partnerships with banks,
networks, NBFCs and Fintech players to close higher on-platform
investments, acquire new users & drive repeat bookings for MakeMyTrip
and Goibibo.
Own end-to-end relationship with the key partners and build
trust and credibility with the senior stakeholders in the client’s
organization to ensure Makemytrip and Goibibo are the brands of choice in
the travel and online space.
Own the annual investment charter for a set of accounts in
the form of discount budgets, to drive growth marketing campaigns across
various categories (Flights/Hotels/Bus/Cab/Holidays/Tours &
Attractions etc.) basis the business needs and organization’s focus areas.
Own the charter for the co brand credit card including
driving acquisition, spends and activations.
Understand partner’s business model and product suite to
launch new co-branded campaigns, offerings and products to drive more value
for the end customer.
Lead with insights and analytics to create and execute
strategy and define required business outputs/deliverables/performance
metrics for every engagement.
Work with cross-functional stakeholders across revenue,
product, content, creative, marketing, PR, legal and finance teams, for
successful ideation and execution of campaigns and engagement.
Negotiate required commercials and agreements with the
partners.
Qualification & Experience:
Postgraduate from a reputed institute with prior work
experience of 5+ years in alliances & partnerships or any other client
facing role in financial services industry is preferred.
Ability to thrive in a
fast-paced, dynamic environment.
Excellent written, verbal,
presentation, and stakeholder-management skills.
Strong analytical mindset, with
the ability to translate data into actionable insights.
Proficiency in MS Excel and
PowerPoint, along with an intermediate understanding of SQL and databases.
Confidence in engaging and
managing senior stakeholders at partner organisations.
Key Success Factors for the Role:
Demonstrating exceptional communication and presentation
capabilities, with the ability to articulate complex ideas in a clear,
structured, and persuasive manner.
Exhibiting strong executive presence and thought leadership,
with confidence in engaging and influencing CXO-level stakeholders.
Building, nurturing, and scaling high-impact strategic
partnerships across internal teams and external partners.
Showing a high ownership mindset, with the ability to operate
independently while collaborating effectively in a matrixed environment.
Demonstrating willingness and flexibility to travel as
required to support business objectives and partner engagement.
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