lakshay goyal
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About
Product Manager with 4 years of experience building growth, personalization, search, and pricing products in the online hotel marketplace at MakeMyTrip. Led end-to-end product initiatives across ranking, dynamic discounting, post-booking, and pay-later experiences, driving measurable gains in conversion, GMV, materialization, and support efficiency. Strong in experimentation, funnel analytics, user research, PRDs, and cross-functional execution with business, engineering, data science, and design teams.
Experience
Product Manager
CurrentMakeMyTrip
Jan 2025 – Present
- Lead GenAI semantic hotel search ranking system combining user-intent embeddings and LLM relevance signals, improving conversion by 40%
- Partner with engineering to build GenAI persuasion and image-contextualization modules for hotel listings, improving conversion by 1.5%
- Lead experimentation on dynamic discounting models using user-history signals and price elasticity, improving net revenue per user by ~3%
Associate Product Manager
MakeMyTrip
Apr 2022 – Dec 2024
Conceptualized and launched "Book with 0 Payment," a Pay-Later innovation enabling deferred payments and driving 31% uplift in conversion across the hotel funnel. Led post-sales product initiatives for affiliate partners (Amazon, HDFC), increasing daily room nights by 4% and adding ₹1.8M incremental month-on-month GMV. Deployed city-level pricing and ranking models using user-history signals and ASP elasticity, improving conversion by 5% in Tier 2/3 cities. Implemented a learn-to-rank model on the mobile web funnel, leading to a 12% increase in conversion for logged-out users. Built a multi-channel communications orchestration platform across email, SMS, and WhatsApp, achieving 90% delivery success rate and reducing vendor-support costs by 17%. Redesigned the post-booking journey across My Trips, cancellations, and modifications, reducing cancellation rates by 2%.
Education
Faculty of Management Studies (FMS Delhi), Delhi University
MBA · GPA 7.84
Aug 2020 – Apr 2022
Delhi Technological University (DTU)
BTech, Mechanical and Automotive Engineering · GPA 7.85
Aug 2014 – May 2018